Print Advertising in Parachutist Magazine

Parachutist is the world's leading magazine for skydiving, the flagship of adventure sports. Each month the magazine is mailed to approximately 36,000 members and subscribers, including over 6,000 outside the U.S. Skydivers span the age range with a high concentration in the 25-45 range. They are independent, youthful in spirit, oriented toward the outdoors, and willing to try new things. More details about Parachutist readers can be found here: skydiver demographics.

Advertising rates compare favorably against other air sports, in some cases, as little as one-third of the cost per reader. Parachutist magazine makes a good choice for niche marketing, and its low rates and very high readership and pass-along readership mean good value.



Banners are classified according to image dimensions. There are two broad categories of banners, namely banners and skyscrapers. If the height of an image is greater than its width, then it is considered to be a skyscraper. Otherwise, it is a banner.

Image Ads Only - 72 dpi JPG, JPEG, GIF and PNG accepted.

Interstitial, HTML5, Rich Media and Video Ads are under review for consideration.

- All prices reflect an ad running for a month.
- Ads will run starting five days after the date the order is placed up to the day of placement on the following month (e.g., if the order is placed Aug. 8th, the ad will be visible from Aug. 13 to Sept. 13).
- Metrics will be provided monthly, or upon request. 

For all advertising on or, please email


Ad Size Width (px) Max Height (px) Flat Rate Per Click
Small Banner 400 100 $10 $2
Medium Banner 400 200 $15 $2
Regular Banner 400 400 $20 $2
Large Banner 2042 80 $25 $2

Mailing List Rental

Order the largest and most accurate mailing list of skydivers' names and addresses available. Custom sorts allow you to choose any number of USPA members (minimum 500) by zip, city, state, region, gender, date joined and type of rating.

The rented list is intended for a one-time use only. Subsequent mailings or seasonal mailings require additional rentals.

For detailed information about the mailing list program and to order a mailing list, please read and complete the following documents:

For further questions, email USPA Membership Services.